Shelly Towns

Shelly Towns joined Lantern as Chief Marketing Officer in 2023. Shelly brings 25 years of marketing experience in tech and healthcare, including leading through an IPO and private-equity-backed merger. Most recently, Shelly served as the Chief Marketing Officer of Marathon Health from 2017 – 2023, where she led enterprise marketing, customer engagement, brand management and communications. Prior to joining Marathon Health, Shelly spent 12 years in a variety of leadership roles at Angie’s List, including brand strategy, digital marketing and product management. Shelly holds a BS in Journalism from Indiana University and was named to the Forty under 40 class in 2015 and a Woman of Influence in 2016 by the Indianapolis Business Journal. She’s actively involved in the community, having served on the board of Indy Chamber, TechPoint and The United Way. Shelly currently serves on the board for beauty brand Skin Laundry. She lives with her husband and two daughters in Indianapolis. When she’s not working, you’ll find her jogging around the neighborhood, planning a dinner party, making a playlist or reading.